1. Onsite Review. A review of the PGA National Homes for Sale page revealed several issues including H1 tag more than 50% down in the code.
2. Competitor analysis. The next competitor appears to rank solely because of better on-site optimization. All other factors are nearly equal. Domain is a little older but it has fewer back links.
3. Plan: Continue current link-building strategy. Get pages better optimized by site author(s)
Pertaining to Mirasol homes for sale, competition is using the same kind of sloppy backlinking campaign.